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When to Use the Disavow Tools: Part 1

When to Use the Disavow Tools: Part 1

Unnatural links and its consequences Link building is one of the common practices used by a number of SEO companies across the world. It is essentially a technique wherein a link of your website gets placed on someone else’s website and vise-versa. It can be one-way...

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What is link building?

What is link building?

The most scrutinized aspect of SEO is the concept of link building. Link building was single handedly one of the biggest reasons why a website ranked on the search engines. Then the google panda and penguin came to prevent spammy links to be being built. As Google...

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Minor Changes that can Increase your SEO rankings

When you are optimizing a website every little change you make can potentially result in either over or under optimization of a website. While you make a relatively small change to your website it could drastically affect how you rank online. When you are dealing with...

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Google’s Webmaster Messages Aren’t What You Think

As this year’s comes to an end, Google is still releasing more information regarding the webmaster message that you probably received in January or February of 2012. In a recent video by Google’s head of spam, Matt Cutts said that roughly 90% of those messages are...

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Video: Matt Cutt’s Addresses Duplicate Content

Matt Cutt’s recently just came out with a new Webmaster Tool video in which he addresses duplicate content for SEO. The user asked, “How can you quote correctly from different sources without getting penalized for duplicated content? Is it possible to quote and refer...

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The Difference In Keyword Research For SEO vs. PPC

A good article on the differences between SEO and PPC Search Engine Land posted a great article outlining the proper strategy when choosing your search engine optimization marketing (SEO) keywords vs. the strategy picking your pay per click keywords. These two...

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How A/B testing can help with SEO

If used correctly A/B testing can help increase your leads and search engine optimization marketing strategy. A lot of the time you hear the word “A/B testing” but you don’t know how to implement the strategy or the proper way to go about it. HubSpot released an...

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Bing’s Search Quality Ratings

Bing’s Search Quality Ratings

Everyone knows that search engine optimization marketing is so complex and complicated. If you talk to any SEO Company you will get a breakdown on how they will improve your rankings for the search engines and most specifically Bing. There are a ton of factors that go...

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Internet Advertising Is Exploding!

Internet Advertising Is Exploding!

Internet Advertising Growth continues to reshape the digital marketing landscape. According to the Internet Advertising Bureau, internet advertising revenues reached $8.4 billion in Q1 of 2012, representing a 15% increase from the $7.3 billion recorded in Q1 of 2011....

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Social Media Sites that Positively Affect Search Rankings

Social Media Sites that Positively Affect Search Rankings

The following social platforms have agreements with Google to share data that can then be used as social signals which impact search engine rankings. Blogging isn’t the only content development strategy that can positively affect search engine optimization (SEO)....

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