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Quick guide to viral publicity and online buzz
In today’s marketing world, it is all about creating the buzz about your brand. It involves picking and choosing right promotional mediums to arouse viral publicity of your company and its offerings. So while you are always on your toes to come up with something...

How to get rid of unnatural links
With the latest Google updates, a ton of potential clients have been asking about getting rid of unnatural links. Just before the successive updates of the search engines, primarily Google, a lot of emphasis was put on link building. With the new updates in place one...

Tips for right website optimization
Lots of SEO Companies have different website suggestion on how to properly optimize your website. Website optimization is a compact pack of several things such as: - relevant keywords, effective call to actions, better user experience, informative content, etc....

How to Regain Your Rankings Post Google Hummingbird Update
A couple of years ago, the way Google delivered a search result was way more technical and much less semantic. As Google started to evolve they announced that they have started to integrate facets to the search engine like the Google “knowledge graph” and other...
Goof ups on social media channels
If you have been reading and following our blog, you will know that we are a big advocate of Social Media, and that is why we integrate it within all of our SEO campaigns. However there is a right way and a wrong way to utilize social media. A single post has the...
Climbing up the online rankings ladder- Part II
Did you try the techniques we’ve discussed to boost your digital rankings? Yes, great!!! We are back again to offer something more to your knowledge bank. Here we go… Food for readers Mere posting and updating your blog or article section isn’t the best way to...
Meaning and implications of Google Hummingbird
With Google’s search turning 15 years old, the giant search engine has released its biggest search algorithm- the “Hummingbird”. This new algorithm is introduced to simplify all the complex searches of the users across the globe. It is an intelligent formula or...
Climbing up the online rankings ladder- Part I
Sudden and unpredictable updates by search engines, massive online campaigns run by competitors, changed preferences of the target audience…all of these are potential reasons why your website has lot traffic. Do you know if you have lost website traffic? Yes, no, not...
CRO, Sales and your e-store
Maintaining your e-store isn’t as easy as it may seem to be. What if the transactions fail, product details don’t display, and shopping carts gets abandoned? Nerve cracking situation, isn’t it??? You know how much business you’re getting, but do you know how much...
Making an early digital start- A deeper insight
In our previous blog we spoke briefly about the starting digital marketing at an early stage within your small to medium size business. You want to make sure you capture as much market share as possible to grow your business the fastest. We touched upon give away,...