What is SEO and why does having an effective SEO strategy matter to your business? You know you have a great-looking website with helpful information for your clients. Isn’t that enough? Let us put it to you this way…what would you do if one of your employees only did...
The web design of today is a lot like fashion – it changes rapidly. Therefore, web designers are not only responsible for coming up with the most effective and user friendly designs but they also have to keep a check on what is trending in the market to keep their web...
Regardless of what business you’re in, you’ve probably been hearing a good deal about digital marketing trends and online marketing strategies lately. Gone are the days when digital marketing was limited to businesses primarily selling to online clientele. In today’s...
The word optimize existed long before search engine optimization did, but with some review, it is easy to understand why the “O” in SEO stands for optimization. Optimize is a verb, used with an object, means to make as effective, perfect, or as useful as...
Business technology as it applies to attracting customers has changed radically since the 1980s. Forbes magazine gives us a brief history that illustrates how far we’ve come in terms of connecting to our target audience in order to drive sales of goods and...
SERP, or search engine results page, is an acronym that can launch or sink your entire online marketing campaign. Your web page can be the most visually attractive and engrossing page, yet still attract few visitors. The route to improving visitor traffic is to...
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