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Looking Forward: Social Media Advertising in 2016
Social Media Advertising in 2016 For most businesses, social media marketing is a bit of a mystery — and that’s because it is a relatively new landscape, one that is constantly changing. But social media marketing is extremely powerful and has the ability to take a...
Why Is Video Content So Important to SEO?
Why Is Video Content So Important to SEO? When it comes to developing a highly-effective digital marketing strategy, you need to think outside of simple pictures and text. One of the biggest digital marketing trends for 2015 and 2016 is video content. Video marketing...
Social Media Marketing Trends for 2016
In today’s marketing climate, the landscape is changing as fast as technology is. The same social media strategies that may have worked even a few months ago are now ineffective and overused. A smart digital marketing agency knows how to stay ahead of the curve and...
Facing the Future: SEO Strategies That Work
With just four months left in 2015, it is time to look at SEO strategies that search engine optimization experts are anticipating will be big in 2016. Digital marketing agencies are busy looking into search engine optimization strategies that will carry their clients...
The Best SEO Strategies Roll with the Changes
Long before the average business – much less the average consumer – even had a personal computer, REO Speedwagon sang, “I will be here when you are ready to roll with the changes…” Today, businesses need the best SEO strategies that they can roll with. Anyone Can...
Solid SEO Strategies are the Great Equalizer in Today’s Business World
In the mid-19th Century, Samuel Colt’s revolving cylinder pistol was called the ‘Great Equalizer’ because it was relatively easy to use and affordable to the average person – it allowed the common man headed west to be able to defend himself. These days, there’s...
Who Needs SEO? And Other Great Questions
SEO. You’ve no doubt heard about it. If you have a website, you’ve probably had someone along the way offer you SEO tips. BUT...Who needs SEO, right? Depending on who’s giving you the advice, their suggestions could increase your website traffic and improve the...
SEO Updates after Google Pigeon
It’s been a little while since the Google Pigeon update was rolled out. So what has changed – and how have businesses updated their SEO strategies to meet this new update? Over the past year, a lot has changed in terms of search engine optimization. But, sadly, a lot...
Outdated SEO Strategies That Could Be Hurting Your Rankings in 2015
When you start your SEO campaign, you might be overwhelmed with all the options available. The SEO market changes rapidly, sometimes even week to week. This is because Google is always staying a step ahead, and changing the ways it ranks content. To make sure that...
Google Makes Mobile-friendly a SEO Ranking Signal
Is your web site mobile or responsive? If it isn’t, you might want to consider upgrading now – because on April 21, sites that are not mobile-friendly or responsive will take a hit in SEO rankings through Google’s mobile search results. New data suggests that more...