Years ago, Frank Sinatra sang of New York City that if you can make it there, you’ll make it anywhere. Today, at least when it comes to SEO, the same can be said for Los Angeles. When it comes to SEO, Los Angeles is hands down the most competitive market in the world. There are all kinds of SEO consulting companies offering SEO tips on how to improve your search engine ranking.
SEO Companies – They’re Not Equal
The bottom line is that if you’re looking for SEO Los Angeles companies, they are not created equal. It’s a tough game and you have winners and losers. There are SEO Los Angeles companies who truly know how to help your business or organization rank well for truly relevant keyword searches, driving traffic to your website and helping you to market your product, service, idea or cause and then there are those whose idea of SEO best practices is so far behind the times, they might as well be typing on a Commodore 64.
Your marketing strategy – and especially your online and digital marketing strategy – should be tailored to your objectives. Search engine optimization is a must for any company or organization that wants to establish a web presence or do business online, but it’s also important for brick and mortar businesses looking to attract local customers.
Local Longtail Keywords and Why They Matter
If that’s your objective, it’s important to have your web pages optimized with longtail SEO keywords specific to Los Angeles – and, for that matter, specific to the borough of Los Angeles in which you do business. Long tail keywords are essentially the longer sets of words that people who are looking for a business similar to yours in your area will type into a browser.
For example, if you specialize in sports equipment from your LA brick and mortar, people looking for your products might type something like “baseball bats in LA” or “Los Angeles sporting goods stores” when looking for a business like yours. And when they do, you want your business to show up at or near the top of the first page of whatever web browser they’re using. Frankly, some SEO Los Angeles companies can help you get there – others, not so much.
Go with a Proven Winner in Los Angeles
Noxster gets results. If you want to improve your search engine optimization, contact us. We’ll be happy to provide and SEO audit to identify areas where your company can improve its digital marketing strategy.